Angel Capital: How to Raise Early-Stage Private Equity by Gerald A. Benjamin, Joel B. Margulis

By Gerald A. Benjamin, Joel B. Margulis

Get the company perception that has raised hundreds of thousands in capital investment for over 50,000 entrepreneurs.

If you're an entrepreneur or personal a small, fast-growing companies, Angel Capital offers an entire toolkit for elevating capital in today's difficult financial panorama. The authors, who deal with the most important angel community within the united states, provide real-world suggestion on how to define traders and take regulate of the non-public placement technique. utilizing innovative typology and unrivaled proprietary study, they clarify all phases of elevating capital, from valuation to negotiation to due diligence. furthermore, you'll discover a complete listing of other capital assets, according to learn of over 2,000 enterprises, and a criminal appendix that serves as a quick direction in exempt choices and gives the talents had to have luck with any early-stage company enterprise or funding.

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Capital intensity . . . . . . . . . . . . . . . . . . ✓ Reasonable projections . . . . . . . . . . . . . . . . . ✓ Valuation . . . . . . . . . . . . . . . . . . . . . ✓ Clear and believable exit plan . . . . . . . . . . . . . . . ✓ Source: International Capital Resources 24 THE CHALLENGE AND THE SOLTUIONS Market size must be calculated. Assess the size of the market, specifically whether the total number of potential customers in the target market share is substantial enough to generate the revenues stipulated in the marketing plan.

A clear understanding of the competitive marketplace is paramount in order to be taken seriously by an investor. Poor analysis can kill your deal! Although competitive analysis is far from an exact science, entrepreneurs must demonstrate a deep appreciation for present competitors and future barriers to inspire investor confidence that they have a plan to respond to inevitable challenges. Typically, investors are interested in reducing the risk associated with the investment by identifying investments involved in established or emerging industries.

How do you find them? Chapter 3 will tell you how. But before tracing a strategy that works, you need the information in Chapter 2 on direct, private investment to determine whether your deal—and you—are financeable. CHAPTER 2 The Solution: The Private Placement Giving half the business away to make it four times bigger makes the entrepreneur twice better off. —an Angel Investor THE PRIVATE PLACEMENT Sixty percent of transactions concluded at the seed, R&D, and start-up stages have fairly fixed financing structures.

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